F. Ryan Coleman-FerebeeMarketing Strategy & Brand Leadership
Marketing & Strategy Leader

Senior Marketing & Strategy Leader based in Houston, TX

Marketing executive with 20+ years driving integrated strategy, brand positioning, and omnichannel campaign execution across energy, and professional services.

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What I do

Marketing strategy built for complex industries and measurable growth.

Ryan Coleman-Ferebee is a senior marketing and strategy leader with deep experience developing integrated marketing programs for global energy brands, enterprise technology organizations, and growth-stage businesses. His work centers on translating complex business priorities into high-impact campaigns — aligning brand positioning, media investment, account-based marketing, and cross-channel execution to drive customer acquisition, market expansion, and long-term growth. Ryan currently serves as Energy Sector Strategist and Assistant Director at Ernst & Young LLP, where he leads marketing strategy for the Oil & Gas and Chemicals sector.

Bio

Explore Ryan’s background spanning energy sector marketing, enterprise technology, strategic consulting, and community leadership.

Resume

Review Ryan’s professional experience leading integrated marketing strategy, sector-focused campaigns, media investment, and cross-functional execution.

Brands

Discover the organizations, ventures, and brand platforms Ryan has helped build, support, or launch throughout his career.

Experience highlights

Experience across enterprise brands, regulated industries, and integrated marketing leadership.

Ryan’s career spans senior marketing leadership at NRG Energy, enterprise technology marketing with HP and HPE, strategic consulting through Quixotry LLC, and his current role as Energy Sector Strategist at Ernst & Young LLP. His work has included managing multimillion-dollar media investments, directing agency partnerships, shaping account-based marketing programs, and leading integrated campaigns across broadcast, digital, and social platforms — all in service of business objectives that required both strategic clarity and hands-on execution.

Ryan brings a track record of building marketing programs that perform inside complex, matrixed organizations — where aligning cross-functional stakeholders, translating sector insights into compelling messaging, and measuring what matters are as important as the creative work itself.
  • 20+ years of integrated marketing and strategy leadership
  • Sector marketing experience across Oil & Gas, Chemicals, and retail energy
  • Multimillion-dollar media campaign and budget management
  • Account-based marketing and B2B growth strategy
  • Brand positioning across B2B and B2C markets
  • Strong blend of strategic planning and cross-functional execution